Wi-Fi Network Assurance Market by Solution Type (Network Monitoring & Management Tools, Performance Optimization Solutions, Security & Compliance Solutions, Troubleshooting & Issue Resolution Tools, and Capacity Planning Solutions), by Deployment Mode (On-Premises and Cloud-Based), by Organization Size (Small & Medium-sized Enterprises (SMEs) and Large Enterprises), and by End User (IT & Telecommunications, Healthcare, Retail, Education, Hospitality, Manufacturing, and Others) – Global Opportunity Analysis and Industry Forecast 2024-2030

Market Definition

The Wi-Fi Network Assurance Market size was valued at USD XX billion in 2023 and is predicted to reach USD XX billion by 2030 with a CAGR of XX% from 2024-2030.

Wi-Fi network assurance is a comprehensive approach to managing and optimizing Wi-Fi networks for reliable performance and secure connectivity. It involves monitoring the network's health, analyzing its performance, and ensuring adherence to security protocols. Administrators utilize specialized software tools to monitor real-time network activity, address performance issues, and troubleshoot connectivity problems promptly. They also focus on implementing robust security measures, such as encryption protocols and authentication mechanisms, to protect against unauthorized access and data breaches. Wi-Fi network assurance encompasses capacity planning to anticipate future network demands and optimize infrastructure accordingly. Ultimately, the objective is to deliver a seamless, high-quality user experience by maintaining a stable and secure Wi-Fi network.

Market Dynamics and Trends

The expansion of the Wi-Fi assurance market is driven by the rising adoption of cloud-based network solutions by various organizations, which provides scalability, centralized management, and remote monitoring. This allows organizations to optimize their wi-fi networks, ensure reliable connectivity, and enabling efficient management and optimization of Wi-Fi infrastructure.

Moreover, the expansion of IoT devices, such as smart home appliances, wearables, and industrial sensors, which requires robust and reliable Wi-Fi networks for seamless user experience is further boosting the growth of the wi-fi assurance market.

Furthermore, the surge in connected devices and the increasing dependence on wireless connectivity to ensure consistent performance, minimize downtime, and deliver a seamless user experience in line with rising user expectations are driving the demand for reliable Wi-Fi networks. As more devices become interconnected, the need for robust and dependable wireless infrastructure becomes crucial to meet the evolving demands of users who expect uninterrupted and efficient connectivity.

However, the high installation and ongoing costs of wi-fi assurance solutions is the major factor restraining the growth of the market. On the contrary, the introduction of 5G networks and the emergence of Wi-Fi 6E technology are anticipated to create ample opportunities in the Wi-Fi assurance market by offering enhanced speed, capacity, and efficiency in wireless networks, thereby creating opportunities for advanced monitoring, optimization, and management solutions.

Market Segmentations and Scope of the Study

The wi-fi network assurance market share is segmented on the basis of solution type, deployment mode, organization size, end-user, and region. On the basis of solution type, the market is divided into network monitoring & management tools, performance optimization solutions, security & compliance solutions, troubleshooting & issue resolution tools, and capacity planning solutions. On the basis of deployment mode, the market is classified into on-premises and cloud-based. On the basis of organization size, the market is segmented into small & medium-sized enterprises (SMEs) and large enterprises. On the basis of end user, the market is divided into IT & telecommunications, healthcare, retail, education, hospitality, manufacturing, and others. Regional breakdown and analysis of each of the aforesaid segments include regions comprising of North America, Europe, Asia-Pacific, and Rest of the world (RoW).

Geographical Analysis

North America holds the dominant share of wi-fi network assurance market and is expected to continue its dominance during the forecast period. The developed healthcare sector in North America coupled with the increasing adoption of electronic health records (EMRs) and connected devices to record and protect sensitive patient data is driving the demand for wi-fi assurance market in this region. According to the National Center for Health Statistics (NCHS) of the Centers for Disease Control and Prevention (CDC), the use of electronic medical records (EMRs) in the U.S. continues to grow in healthcare settings with 86.9% of office-based physicians and 96.9% of non-federal acute care hospitals in the U.S. have adopted EMRs.

Moreover, the expansion of the tourism and hospitality industry in Mexico, coupled with the requirement for hotels and resorts to deliver reliable and secure Wi-Fi services to international tourists, is propelling the growth of the Wi-Fi assurance market in the region. As per the recent report released by the Mexican government, the number of tourists visiting Mexico surged to 66 million in 2022, up from approximately 54 million in 2021, leading to a surge in the demand for Wi-Fi assurance solutions.

On the other hand, Asia-Pacific is expected to show a steady growth in the Wi-Fi assurance market. The growing manufacturing industry in the Asia-Pacific region coupled with the increasing adoption of automation, robotics, and IoT devices for seamless communication and data exchange while optimizing performance, enhance productivity and security is driving the growth of the market. According to the latest report published by the International Data Corporation in 2023, the 5G and Wi-Fi connection in Asia-Pacific for both mobile subscriber and industrial IoT is expected to grow from 574 million in 2021 to 3.2 billion in 2025.

Moreover, the growing IT & telecommunications industry in Asia-Pacific is further boosting the growth of the Wi-Fi assurance market due to the increasing adoption of Wi-Fi network and increasing demand for high-speed and secure internet connectivity. According to the latest report published by the State Council of the People's Republic of China, the telecommunication sector in China has emerged as one of the largest in the world, generating a staggering USD 233.4 billion in 2022.

Competitive Landscape

Various market players operating in the Wi-Fi network assurance market include Juniper Networks, Castra Solutions, Astral Assure, embedUR Systems, RUCKUS Networks, Cisco, Broadcom Corp., Huawei technologies Co. Ltd., Tech Mahindra, and Anritsu Corporation, among others. These market players are adopting various strategies such as product launches to remain dominant in the market.

For instance, in May 2023, Juniper Networks launched its first cloud-native access assurance service, powered by Mist AI to provide enhanced visibility and control over enterprise networks, ensuring a seamless user experience. By leveraging AI-driven insights, Juniper Networks aims to deliver proactive monitoring and troubleshooting capabilities to optimize network performance and security.

Moreover, in February 2023, Tech Mahindra unveiled its network monitoring and smart device assurance solution to enhance the management and performance of network infrastructure and smart devices, providing real-time insights and proactive monitoring. With advanced capabilities such as predictive analytics and automation, the solution aims to improve network reliability, optimize resources, and ensure a seamless user experience for businesses across various industries.

Furthermore, in February 2023, Anritsu Corporation announced the release of its Groundbreaking Service Assurance Solution, which offers real-time monitoring, network troubleshooting, and performance analytics. The solution combines Anritsu's advanced network monitoring and analytics technologies to enable operators to efficiently manage and optimize their networks.

Key Benefits

• The report provides quantitative analysis and estimations of the Wi-Fi network assurance market from 2024 to 2030, which assists in identifying the prevailing market opportunities.

• The study comprises a deep dive analysis of the Wi-Fi network assurance market including the current and future trends to depict prevalent investment pockets in the market.

• Information related to key drivers, restraints, and opportunities and their impact on the Wi-Fi network assurance market is provided in the report. 

• Competitive analysis of the players, along with their market share is provided in the report.

• SWOT analysis and Porters Five Forces model is elaborated in the study.

• Value chain analysis in the market study provides a clear picture of roles of stakeholders.

Key Market Segments

By Solution Type 

• Network Monitoring & Management Tools

• Performance Optimization Solutions

• Security & Compliance Solutions

• Troubleshooting & Issue Resolution Tools

• Capacity Planning Solutions

By Deployment Mode 

• On-Premises 

• Cloud-Based

By Organization Size 

• Small & Medium-sized Enterprises (SMEs) 

• Large Enterprises

By End User 

• IT & Telecommunications

• Healthcare

• Retail

• Education

• Hospitality

• Manufacturing

• Others

By Region

• North America    

  • The U.S.

  • Canada

  • Mexico

• Europe    

  • The U.K.

  • Germany

  • France

  • Italy

  • Spain

  • Denmark

  • Netherlands

  • Finland

  • Sweden

  • Norway

  • Russia

  • Rest of Europe

• Asia-Pacific    

  • China

  • Japan

  • India

  • South Korea

  • Australia

  • Indonesia

  • Singapore

  • Taiwan

  • Thailand

  • Rest of Asia-Pacific

• Rest of the World (RoW)    

  • Latin America

  • Middle East

  • Africa

REPORT SCOPE AND SEGMENTATION:

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