Published: November 6, 2026
SAO PAULO, Brazil - November 4, 2026 - Bayer said on Wednesday it will launch 17 new biological products in Latin America by 2030, including biopesticides and crop performance enhancers, as it targets a market growing faster than the global average. The announcement is relevant to the Agricultural Pesticides Market, where biological crop protection is gaining ground alongside synthetic chemistry.
Bayer currently has more than 40 such products in Latin America, home to agricultural producers including Brazil and Argentina. Eight of the planned launches are for Brazil, where the company currently offers three biological products. Executives also said Bayer wants to serve fruit and vegetable growers producing for export markets in Chile, Peru and Mexico.
Reuters reported that the biologicals sector is growing at about 8% a year globally, against 14% a year in Latin America. Luis Offa, Bayer’s senior vice president of crop protection and biologicals for Latin America, said in an interview that new product arrivals are the company’s main growth driver in this market.
According to Next Move Strategy Consulting, the agricultural pesticides market was valued at USD 68.00 billion in 2025 and is estimated at USD 71.50 billion in 2026. It is forecast to reach USD 118.75 billion by 2035, a CAGR of 5.7% from 2026 to 2035. The report identifies Latin America as the leading region, with approximately 31% revenue share in 2025.
Bayer will introduce 17 biological products in Latin America by 2030, including biopesticides and crop performance enhancers.
Eight of the launches are planned for Brazil, the region’s largest agricultural market.
Bayer currently offers more than 40 biological products in the region.
Export-oriented fruit and vegetable growers in Chile, Peru and Mexico are also a target segment.
According to analysts at Next Move Strategy Consulting, biopesticides are the fastest-growing origin segment in the market, with a projected CAGR of 12.3% from 2026 to 2035, well above the overall market rate of 5.7%. NMSC analysts note that synthetic products still accounted for approximately 88% of 2025 revenue, which indicates that biologicals are expanding from a smaller base alongside established chemistry rather than replacing it.
Bayer’s launch plan adds to a broader shift among large suppliers toward biological portfolios, particularly in export-oriented crop segments with residue-limit requirements. Market participants will watch how quickly the 17 products move through regional registration and reach growers in Brazil and neighbouring markets. Adoption of biologicals will continue to develop alongside synthetic crop protection through the forecast period.
Source: Reuters
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Prepared By: Sanyukta Deb
Sanyukta Deb
— Sanyukta Deb is Digital Marketing Team Lead at Next Move Strategy Consulting, where she has led content strategy and technical SEO for the firm's B2B market research publications for over 2 years. Her editorial process translates NextMSC's primary and secondary research — spanning technology, industrial, and consumer sectors — into commercial narratives, backed by search-intent, keyword, and competitive analysis. She brings 5 years of overall experience in digital marketing and content strategy.
Debashree Dey
— Debashree Dey is Assistant Manager at Next Move Strategy Consulting, where she supports cross-vertical market content and communications across diverse industries for 6 years. Her professional background includes senior content writing, communications, and published manuscript authorship, with experience developing audience-focused business narratives and maintaining clear, consistent messaging. Her role supports research-led content development and editorial quality across NextMSC publications.
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