India Mobile Phone Accessories Market by Product (Battery, Headphone/Earphone, Portable Speaker, Charger, Memory Card, Power Bank, Battery Case,Protective Case, Screen Protector, Mount & Stand, Cables, Selfie Stick, Pop-Socket, and Others), by Usage (Android, and iPhone), by Price (Low, Medium, and High),l by Distribution Channel (Offline, and Online), by Sales Category (Branded, Third Parties, and White Labels/NSame Brands)- Opportunity Analysis and Industry Forecast, 2024–2030.
Industry: Retail and Consumer | Publish Date: 04-Oct-2025 | No of Pages: 124 | No. of Tables: 158 | No. of Figures: 103 | Format: PDF | Report Code : RC1882
Market Definition
India Mobile Phone Accessories Market size was valued at USD 9.83 billion in 2023, and is predicted to reach USD 17.75 billion by 2030, at a CAGR of 8.2 % from 2024 to 2030. Also, the India mobile phone accessories market size was 468.4 million units in 2023, and is predicted to reach 1055.0 million units by 2030, with a CAGR of 11.5% from 2024 to 2030. Mobile phone accessories comprise additional items or devices crafted to improve the functionality, protection, or aesthetic appeal of mobile devices. These accessories serve as optional upgrades that users can acquire to personalize, safeguard, or enhance the capabilities of their mobile gadgets.
They encompass a broad array of products, including cases, screen protectors, chargers, power banks, headphones, earphones, Bluetooth speakers, stylus pens, car mounts, selfie sticks, and various adapters and cables. Meeting a diverse range of needs and preferences, mobile phone accessories provide users with the flexibility to tailor their mobile experience according to their lifestyle and specific requirements, ranging from practical utility to fashion and personalization.
The Surge in E-commerce Sector Fuels the Growth of the Market
The rapid expansion of India’s e-commerce sector is playing a pivotal role in accelerating the growth of the mobile phone accessories market. Online platforms have transformed the retail landscape by providing consumers with convenient access to a vast assortment of accessories, ranging from essential protective items to premium lifestyle add-ons. This democratization of retail has enabled emerging brands and regional players to gain visibility and compete effectively alongside established manufacturers, thereby diversifying consumer choices.
In addition, the rise of mobile shopping apps, integrated payment solutions, and improved logistics networks has made online purchases seamless and trustworthy. E-commerce portals also empower consumers with the ability to compare features, check peer reviews, and access seasonal discounts, encouraging informed decisions. As India’s digital retail ecosystem continues to evolve, the influence of e-commerce on mobile phone accessory demand is set to deepen, supporting both market growth and consumer engagement.
Rising Smartphone Adoption Fuels the Market Growth
The increasing adoption of smartphones in India forms the cornerstone of the accessories market. As mobile devices become indispensable tools for communication, entertainment, education, and financial transactions, consumers are showing greater willingness to invest in complementary products. Accessories such as cases, chargers, and audio devices are now perceived as necessities rather than optional purchases, creating strong demand momentum across both urban and semi-urban markets.
This demand is further reinforced by the continuous cycle of smartphone upgrades, with new models stimulating the purchase of compatible accessories. Consumers are also motivated by a desire for personalization and protection, using accessories to safeguard devices while expressing individual style. With a broad spectrum of smartphones available in India—spanning flagship to entry-level devices—the accessory market benefits from catering to diverse consumer needs across varying price points.
Compatibility Challenges and Fragmentation in the Phone Accessories Market May Hinder the Market Growth
The Indian mobile accessories market faces significant challenges arising from device fragmentation and compatibility issues. The diversity of smartphone models, each with unique dimensions, ports, and specifications, complicates the task of designing universally compatible accessories. This often requires continuous updates to product lines, increasing costs for manufacturers and creating risks of excess or outdated inventory in distribution channels.
Adding to the challenge is the rapid pace of technological upgrades, as frequent smartphone launches disrupt the accessory market lifecycle. Manufacturers must continually innovate to align their offerings with changing device ecosystems, from new charging standards to evolving wireless technologies. Failure to adapt quickly can restrict the market reach of accessories, hinder scalability, and create inconsistencies in consumer satisfaction.
Integration of Augmented Reality (AR) In Accessories Creates Future Opportunities for the Market
The growing adoption of augmented reality (AR) in India’s digital ecosystem presents an exciting frontier for the mobile phone accessories market. Accessories designed with AR capabilities—such as specialized headsets, gaming add-ons, or educational tools—have the potential to transform user interaction with digital content. As India embraces AR applications in areas like entertainment, retail, and education, demand for accessories that enhance immersive experiences is set to rise significantly.
Forward-looking manufacturers can leverage this trend by integrating AR-compatible features into their product portfolios. From AR-enhanced wearables to innovative phone-mounted devices that interact with virtual content, the possibilities for value creation are expanding rapidly. By aligning with India’s growing appetite for next-generation digital experiences, accessory providers can capture new opportunities and position themselves at the forefront of technological innovation.
Competitive Landscape
The India mobile phone accessories market comprises various market players, such as Samsung Electronics Co., Ltd, Apple Inc, boAt Lifestyle Pvt. Ltd, Xiaomi Corporation, Ambrane India Pvt. Ltd, Anker Innovations, OnePlus Technology Co., Ltd, Sony Group Corporation, Belkin International, Inc, Panasonic Corporation, Bose Corporation, Portronics Digital Private Limited, Mivi Electronics Pvt. Ltd, Zebronics India, Boult Audio, and others.
India Mobile Phone Accessories Market Key Segments
By Product
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Battery
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Headphone/Earphone
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Portable Speaker
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Charger
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Memory Card
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Power Bank
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Battery Case
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Protective Case
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Screen Protector
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Mount & Stand
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Cables
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Selfie Stick
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Pop-Socket
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Car/Bike Holder
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Styluses
By Usage
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Android
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iPhone
By Price
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Low
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Medium
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High
By Distribution Channel
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Offline
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Specialty Mobile Stores
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General Retail / Hypermarkets
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Online
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E-commerce Marketplaces
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Brand-owned Online Stores
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By Sales Category
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Branded
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Third Parties
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White Labels/NSame Brands
Key Players
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Samsung Electronics Co., Ltd.
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Apple Inc
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boAt Lifestyle Pvt. Ltd.
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Xiaomi Corporation
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Ambrane India Pvt. Ltd.
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Anker Innovations
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OnePlus Technology Co., Ltd.
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Sony Group Corporation
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Belkin International, Inc
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Panasonic Corporation
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Bose Corporation
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Portronics Digital Private Limited
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Mivi Electronics Pvt. Ltd.
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Zebronics India
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Boult Audio
Report Scope and Segmentation
| Parameters |
Details |
|
Market Size in 2023 |
USD 9.83 Billion |
|
Revenue Forecast in 2030 |
USD 17.75 Billion |
|
Growth Rate |
CAGR of 8.2 % from 2024 to 2030 |
|
Market Volumes in 2023 (Million units) |
468.4 |
|
Volumes Forecast in 2030 (Million units) |
1055.0 |
|
Growth Rate |
11.5% |
|
Analysis Period |
2023–2030 |
|
Base Year Considered |
2023 |
|
Forecast Period |
2024–2030 |
|
Market Size Estimation |
Billion (USD) |
|
Growth Factors |
|
|
Companies Profiled |
15 |
|
Market Share |
Available for 10 companies |
|
Customization Scope |
Free customization (equivalent up to 80 working hours of analysts) after purchase. Addition or alteration to country, regional, and segment scope. |
|
Pricing and Purchase Options |
Avail customized purchase options to meet your exact research needs. |
About the Author
Jayanta Das is an industry analyst and writer with a keen focus on emerging technologies and sustainable business practices. With a background in engineering and market research, he brings analytical depth to topics like renewable energy, green manufacturing, and industrial transformation. Jayanta is passionate about translating complex data into actionable insights for businesses navigating the shift toward eco-conscious operations.
About the Reviewer
Supradip Baul is an accomplished business consultant and strategist with over a decade of rich experience in market intelligence, strategy, technology and business transformation. His work has included rigorous qualitative and quantitative analysis across multiple industries, helping clients shape investment decisions and long-term roadmaps. Earlier in his career, he was associated with Gartner, where he contributed to industry-leading reports and market share analyses. He has worked with leading global companies and holds an MBA with a dual specialization in Marketing and Finance.
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