KSA Mobile Phone Accessories Market

Market Definition

KSA Mobile Phone Accessories Market size was valued at USD 2.32 billion in 2023, and is predicted to reach USD 3.21 billion by 2030, at a CAGR of 4.2 % from 2024 to 2030. Also, the KSA mobile phone accessories market size was 80.8 million units in 2023, and is predicted to reach 137.2 million units by 2030, with a CAGR of 7.2% from 2024 to 2030. Mobile phone accessories are additional items or devices designed to enhance the functionality, protection, or aesthetic appeal of mobile devices. These accessories serve as optional enhancements that users can acquire to personalize, safeguard, or amplify the capabilities of their mobile gadgets.

They encompass a diverse range of products including cases, screen protectors, chargers, power banks, headphones, earphones, Bluetooth speakers, stylus pens, car mounts, selfie sticks, and various adapters and cables. Catering to a wide range of needs and preferences, mobile phone accessories offer users the flexibility to customize their mobile experience according to their lifestyle and specific requirements, spanning from practical utility to fashion and personalization.

Frequent Smartphone Upgrades Fuel Demand for New Accessories

In Saudi Arabia, frequent smartphone upgrades—encouraged by aggressive trade-in programs, installment plans, and early upgrade options offered by major carriers and OEMs—have significantly shortened the average device lifecycle to around 18–24 months. This accelerated refresh cycle fuels sustained demand for compatible mobile accessories, especially protective and functional add-ons like custom-fitted cases, screen protectors, magnetic charging docks, and camera lens attachments. Each new model brings subtle changes in form factor, button placement, or camera housing, prompting users to purchase updated accessories to ensure fit, functionality, and device safety. For example, the transition to larger rear camera modules and glass-backed phones has led to increased demand for shock-absorbent and MagSafe-compatible accessories. Retailers and accessory brands in Saudi Arabia actively align their inventory and promotional strategies with major device launch calendars to capitalize on this accessory replacement wave. This cycle not only boosts accessory sales volume but also rewards agile brands that can quickly respond to new device specifications.

Omnichannel Retail & Digital Services Empower Accessibility

Saudi Arabia's mobile phone accessories market is increasingly shaped by an integrated retail ecosystem where online and offline channels work in tandem. E-commerce adoption has surged, supported by advanced logistics infrastructure, expanding digital payments, and rising consumer confidence in online shopping. Major electronics retailers, as well as global accessory brands, now offer same-day delivery options in key cities and run localized online storefronts tailored to Saudi users. Simultaneously, physical retailers have adapted to changing consumer behavior by introducing omnichannel features such as “click and collect,” touchscreen kiosks for accessory browsing, and in-store AR experiences that allow customers to virtually try on cases or test audio gear. This hybrid model enhances consumer choice, convenience, and trust, while also enabling emerging brands—such as local custom case makers or boutique audio startups—to access national audiences without significant physical presence. As digital transformation advances in the Kingdom under Vision 2030, this seamless interplay between digital and physical retail is expected to remain a key growth driver for the mobile accessories segment.

Persistent Inflow of Counterfeits and Unregulated Imports Erodes Wholesale Margins

In Saudi Arabia, the influx of low-cost, unregulated mobile accessories via cross-border e-commerce and parallel imports continues to undermine formal retail channels. For example, consumers frequently encounter wireless chargers or earbud replicas online for a fraction of the price of certified, branded products. This persistent price disparity puts immense pressure on authorized resellers, who are forced to either discount heavily or risk losing market share—squeezing profit margins across the value chain. More concerning is that many counterfeit items bypass mandatory certifications relating to electrical safety, electromagnetic compatibility, and battery standards. Such products pose risks including device damage, overheating, or even fire hazards, which in turn damage overall consumer trust. While government agencies and platforms are intensifying efforts to curb counterfeit listings, enforcement remains an ongoing challenge—leaving legitimate businesses to absorb the costs of recalls, returns, and brand reputation management.

Localization of NFC And Smart Accessory Ecosystems Unleashes Integration Opportunities

Saudi Arabia's swift rollout of 5G and the government's push for digital transformation have spurred demand for smart accessories that integrate with local apps, services, and payment systems. Accessory makers now have a prime opportunity to develop NFC-enabled products—such as contactless payment-compatible phone cases, IoT-connected wearables, and smart tags tailored to local platforms like Apple Pay, STC Pay, and Mada. Such devices can offer added value through seamless integration with public transport, loyalty programs, and digital identity frameworks. For example, a locally-certified NFC-enabled case or smartwatch strap could double as a tap-and-go transit pass or digital ID checkpoint accessory. By aligning with national digital initiatives and ensuring regulatory compliance, accessory brands can command premium positioning while contributing to the ecosystem’s broader functionality and consumer convenience.

Competitive Landscape

The KSA mobile phone accessories market comprises various market players, such as Samsung Electronics, Apple Inc, Xiaomi Corporation, Bose Corporation, Sony Corporation, Google (Pixel Accessories), Huawei Technologies Co., Ltd, Anker Innovations, Belkin International, Inc, Skullcandy, Spigen, OtterBox, Mophie (ZAGG), UAG (Urban Armor Gear), JBL (HARMAN INTERNATIONAL), and others.

KSA Mobile Phone Accessories Market Key Segments

By Product

• Battery

• Headphone/Earphone    

• Portable Speaker    

• Charger    

• Memory Card    

• Power Bank    

• Battery Case    

• Protective Case    

• Screen Protector    

• Mount & Stand    

• Cables    

• Selfie Stick    

• Pop-Socket    

• Car/Bike Holder    

• Styluses 

By Usage 

• Android    

• iPhone

By Price 

• Low    

• Medium    

• High

By Distribution Channel 

• Offline    

  • Specialty Mobile Stores

  • General Retail / Hypermarkets

• Online

  • E-commerce Marketplaces

  • Brand-owned Online Stores

By Sales Category

• Branded    

• Third Parties    

• White Labels/No Same Brands

Key Players

• Samsung Electronics

• Apple Inc.

• Xiaomi Corporation

• Bose Corporation

• Sony Corporation

• Google (Pixel Accessories)

• Huawei Technologies Co., Ltd.

• Anker Innovations

• Belkin International, Inc.

• Skullcandy

• Spigen

• OtterBox

• Mophie (ZAGG)

• UAG (Urban Armor Gear)

• JBL (HARMAN INTERNATIONAL)

Report Scope and Segmentation