Published: August 4, 2025
As more couples embrace the idea of including their pets in life’s most cherished moments, weddings are becoming a celebration not just of love between partners—but also of the bond shared with their furry companions. Recognizing this growing trend, Chewy, the American online retailer known for pet food and accessories, is helping pet parents celebrate in style. Through its exclusive Frisco brand, Chewy has unveiled a charming new collection of wedding and formal wear for pets, designed to ensure that dogs and cats alike can strut down the aisle in fashionable flair.
Chewy, the American online retailer known for pet food and supplies, is bringing wedding season to the animal kingdom. Through its exclusive Frisco brand, Chewy has unveiled a new collection of wedding and formal wear for pets. The line includes everything from miniature tuxedos and bridal gowns to stylish leashes and charming bowties—perfect for dressing pets up for proposals, vow renewals, or the big celebration itself.
Total Items: The collection features 16 unique pieces.
Price Range: Products are affordably priced between $6.99 and $26.99.
Variety of Attire: Includes full-body outfits and harnesses designed for both dogs and cats.
Accessories: A wide selection of bandannas is available, catering to different styles and sentiments.
Special Touches: One standout item is a white bandanna that reads, “My Humans Are Getting Married!”—perfect for photo ops and special moments.
For couples planning to have their pet serve as the ring bearer, Frisco offers a charming white velvet wedding ring pouch. Featuring a pearl snap-button closure, the pouch can be securely attached to a collar, leash, or harness using its convenient hook-and-loop fastening.
For pets not ideal for carrying the wedding rings, there are plenty of stylish alternatives. Brides choosing their furry companion as a maid of honor can opt for the “Pet of Honor” bandanna, while grooms who want their four-legged friend to stand by their side can go for the “Best Dog” bandanna.
Chewy recognizes that for many couples, saying “I do” would not be complete without their beloved pet by their side—whether as a guest, flower girl, security detail, wedding party member, or even the muse behind a custom cocktail. With this in mind, the company set out to create stylish options that complement a variety of wedding themes. According to a Chewy survey, one in five couples choose to include their pets in their wedding celebrations.
Chewy’s latest pet wedding collection is more than just adorable—it is a reflection of the evolving role pets play in modern celebrations. With thoughtfully designed pet clothing and accessories, the brand ensures that furry companions can be fully included in life’s most meaningful milestones. Whether walking down the aisle or posing for pictures, pets can now dress the part with charm, elegance, and comfort. As pet parents continue to weave their animals into the fabric of their love stories, Chewy’s Frisco line offers the perfect wardrobe to match the moment.
Source: https://people.com/
Prepared by: Next Move Strategy Consulting
Sanyukta Deb
— Sanyukta Deb is Digital Marketing Team Lead at Next Move Strategy Consulting, where she has led content strategy and technical SEO for the firm's B2B market research publications for over 2 years. Her editorial process translates NextMSC's primary and secondary research — spanning technology, industrial, and consumer sectors — into commercial narratives, backed by search-intent, keyword, and competitive analysis. She brings 5 years of overall experience in digital marketing and content strategy.
Debashree Dey
— Debashree Dey is Assistant Manager at Next Move Strategy Consulting, where she supports cross-vertical market content and communications across diverse industries for 6 years. Her professional background includes senior content writing, communications, and published manuscript authorship, with experience developing audience-focused business narratives and maintaining clear, consistent messaging. Her role supports research-led content development and editorial quality across NextMSC publications.
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