Industry: Retail and Consumer | Publish Date: 11-Apr-2025 | No of Pages: 139 | No. of Tables: 104 | No. of Figures: 65 | Format: PDF | Report Code : RC2540
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Thailand Electric Shaver Market size was valued at USD 305.2 million in 2024, and is predicted to reach USD 340.2 million by 2030, at a CAGR of 1.3% from 2025 to 2030. In terms of volume the market size was 3566.3 thousand units in 2024 and is projected to reach 4396.8 thousand units in 2030, with a CAGR of 2.9% from 2025 to 2030.
The various factors such as rising personal care and grooming sector and expansion in urbanization are key factors driving the market's growth. Nevertheless, maintenance and replacement costs hinder the possible development of the industry. Contrary to this, the use of sustainable materials is expected to drive the Thailand electric shaver market demand as environmentally friendly consumers more and more opt for green products.
The growth of health and beauty sector in the country highly accelerates the market for electric shavers as consumers look for effective and efficient tools that save time. The transition towards better and more efficient grooming products encourages manufacturers to develop electric shavers with enhanced features and ergonomic designs. The Global Wellness Institute indicates that the beauty and personal care sector of the country made USD 6.9 billion in 2023. According to this, manufacturers are launching new electric shavers with precision blades and with dynamic attachments to address diversified grooming needs and driving the continued growth of the electric shaver market.
Increasing urban population necessitates a higher demand for easy-to-use grooming products such as electric shavers, which is in line with their active lifestyles. Retailers and online sites supporting high-end grooming products further boost the use of electric razors, making them extremely popular among modern consumers. The population residing in urban areas in Thailand numbered 37.92 million by 2023, as shown by the UN Population Division, a reflection of the urbanization of the nation. This demand requires the customers to choose electric shavers providing fast, efficient, and quality-focused grooming. The manufacturers are responding back by transforming with the new features in the form of rechargeable batteries, ergonomic handling, and intelligent technologies to respond to the increasing needs of the buyers that drives the Thailand electric shaver market growth in return.
The maintenance and replacement costs of electric shavers such as regular cleaning and component replacement, add up over a period, deterring customers from purchasing them. These recurring cost factors and the necessity for maintaining electric razors, renders it less convenient than their simpler, low-maintenance counterparts. Consequently, electric shavers find it hard to win mass popularity, constraining their growth, particularly in markets where consumers highly value ease of use and affordability.
The use of sustainable materials in electric shavers is anticipated to drive market demand as environmentally friendly consumers more and more opt for green products. Shavers that use renewable materials, recyclable parts, and sustainable packaging are becoming the buyers' go-to option in the pursuit of sustainability.
For example, Braun uses only renewable energy to manufacture its Series 9 Pro shavers, while Philips employs renewable electricity to make blades and recycled paper to package them. Philips also gives an Eco Passport with every product, highlighting its environmentally friendly processes. These actions are expected to appeal to green consumers and drive brand loyalty.
The several key players operating in Thailand electric shaver industry includes Xiaomi Corporation, Andis Company, Panasonic Thailand, Koninklijke Philips N.V., Procter & Gamble (Braun), Wahl Clipper Corporation, Gillete (P&G), TPOB, Meridian Grooming, HATTEKER, Edgewell Personal Care (Schick) and others.
Rotary Shaver
Foil Shaver
Clippers and Trimmers
Beard Trimmers
Body Trimmers
Others
Battery Powered
Rechargeable/Cordless
Dry Electric Shavers
Wet and Dry Electric Shavers
Online
Offline
Xiaomi Corporation
Andis Company
Panasonic Thailand
Koninklijke Philips N.V.
Procter & Gamble (Braun)
Wahl Clipper Corporation
Gillete (P&G)
TPOB
Meridian Grooming
HATTEKER
Edgewell Personal Care (Shick)
Parameters |
Details |
Market Size in 2024 |
USD 305.2 Million |
Revenue Forecast in 2030 |
USD 340.2 Million |
Growth Rate |
CAGR of 1.3% from 2025 to 2030 |
Market Volume in 2024 |
3566.3 Thousand Units |
Volume Forecast in 2030 |
4396.8 Thousand Units |
Growth Rate (Volume) |
CAGR of 2.9% from 2025 to 2030 |
Analysis Period |
2024–2030 |
Base Year Considered |
2024 |
Forecast Period |
2025–2030 |
Market Size Estimation |
Million (USD) |
Growth Factors |
|
Companies Profiled |
11 |
Market Share |
Available for 10 companies |
Customization Scope |
Free customization (equivalent up to 80 working hours of analysts) after purchase. Addition or alteration to country, regional, and segment scope. |
Pricing and Purchase Options |
Avail customized purchase options to meet your exact research needs. |