Netherlands Electric Shaver Market

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Netherlands Electric Shaver Market by Type (Rotary Shaver, Foil Shaver, and Clippers and Trimmers), by Power Source (Battery Powered and Rechargeable/Cordless), by Usage (Dry Electric Shavers and Wet and Dry Electric Shavers), by Distribution Channel (Online and Offline), and by End-User (Men and Women) – Opportunity Analysis and Industry Forecast, 2025–2030

Industry: Retail and Consumer | Publish Date: 10-Apr-2025 | No of Pages: 139 | No. of Tables: 104 | No. of Figures: 65 | Format: PDF | Report Code : RC2531

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Netherlands Electric Shaver Market Overview

Netherlands Electric Shaver Market size was valued at USD 611.9 million in 2024, and is predicted to reach USD 672.6 million by 2030, at a CAGR of 1.1% from 2025 to 2030. In terms of volume the market size was 4340.4 thousand units in 2024 and is projected to reach 5349.7 thousand units in 2030, with a CAGR of 3.0% from 2025 to 2030.

The various factors such as rising disposable income and growing urban population are key factors driving the market's growth. Nevertheless, availability of alternatives hinders the possible development of the industry. Contrary to this, the use of sustainable materials in electric shavers is expected to drive market demand as environmentally friendly consumers more and more opt for green products. 

Rising Disposable Income Drives the Growth of Netherlands Electric Shaver Market Demand

The growing disposable income drives the growth of the electric shaver market since customers are more willing to spend on high-quality grooming solutions with improved technologies. With growing purchasing power, demand for electric razors that offer convenience and best-in-class performance also rises, fulfilling the requirement for effective and high-quality grooming tools. The World Population Review indicates that disposable income per household in the Netherlands hit USD 34,984 in 2022, demonstrating a trend in finances to favor continued expansion in the market. This move towards premium products creates great opportunity for brands to innovate and address changing consumer demand.

 

Growing Urban Population Fuels the Growth of the Netherlands Electric Shaver Market Trends

The rising urbanization in the Netherlands significantly drives the electric shaver market because urban residents increasingly rely on grooming products that fit their busy lifestyles. The UN Population Division report shows that the urban population of the Netherlands was 16.44 million in 2022, as compared to 14.48 million in 2010 with a growth of 13.5%. This urbanization growth compels the manufacturers to adopt technologies like rechargeable batteries and smart functions, driving the market growth even higher. These technologies improve the functionality of the product to a level where the user is able to enjoy improved and efficient grooming. 

 

Availability of Alternatives Restraints Netherlands Electric Shaver Market Growth

The presence of low-cost and easily available alternatives like cartridge and traditional razors restrains market growth. Such razors can be found in many stores, hence are very convenient for buyers, and are cheap, appealing to price-conscious buyers. For consumers in price-sensitive markets, many prefer value for money compared to the additional features of electric shavers. Furthermore, manual razors demand minimal maintenance that extends to further increasing their appeal relative to electric shavers with greater upfront expenses and maintenance requirements. This inclination of consumers towards manual razors slows down the growth of electric shaver market

Incorporation of Sustainable Materials Creates Growth Opportunity for the Market

The use of sustainable materials in electric shavers is anticipated to drive market demand as environmentally friendly consumers more and more opt for green products. Shavers that use renewable materials, recyclable parts, and sustainable packaging are becoming the buyers' go-to option in the pursuit of sustainability. For example, Braun uses only renewable energy to manufacture its Series 9 Pro shavers, while Philips employs renewable electricity to make blades and recycled paper to package them. Philips also gives an Eco Passport with every product, highlighting its environmentally friendly processes. These actions are expected to appeal to green consumers and drive brand loyalty. 

 

Competitive Landscape  

The several market players operating in Netherlands electric shaver industry includes Wahl Clipper Corporation, Xiaomi Corporation, Procter & Gamble (Braun), Panasonic Netherlands, Spectrum Brands Inc. (Remington), Andis Company, Babyliss Pro, Grundig, Moser, Gillete (P&G), Zhejiang Runwe Electric Appliance Co., Ltd. and others.

Netherlands Electric Shaver Market Key Segments

By Type

  • Rotary Shaver

  • Foil Shaver

  • Clippers and Trimmers

    • Beard Trimmers

    • Body Trimmers

    • Others

By Power Source

  • Battery Powered

  • Rechargeable/Cordless

By Usage

  • Dry Electric Shavers

  • Wet and Dry Electric Shavers

By Distributional Channel

  • Online 

  • Offline

By End-User

  • Men 

  • Women

Key Players

  • Wahl Clipper Corporation

  • Xiaomi Corporation,

  • Procter & Gamble (Braun)

  • Panasonic Netherlands

  • Spectrum Brands Inc. (Remington) 

  • Andis Company

  • Grundig

  • Moser

  • Gillete (P&G)

  • Babyliss Pro 

  • Zhejiang Runwe Electric Appliance Co., Ltd.

REPORT SCOPE AND SEGMENTATION:

Parameters

Details

Market Size in 2024

USD 611.9 Million

Revenue Forecast in 2030

USD 672.6 Million

Growth Rate

CAGR of 1.1% from 2025 to 2030

Market Volume in 2024

4340.4 Thousand Units

Volume Forecast in 2030

5349.7 Thousand Units

Growth Rate (Volume)

CAGR of 3.0% from 2025 to 2030

Analysis Period

2024–2030

Base Year Considered

2025

Forecast Period

2025–2030

Market Size Estimation

Million (USD)

Growth Factors

  • Rising disposable income drives the growth of the market.

  • Expanding urbanization fuels the market growth.

Companies Profiled

11

Market Share

Available for 10 companies

Customization Scope

Free customization (equivalent up to 80 working hours of analysts) after purchase. Addition or alteration to country, regional, and segment scope.

Pricing and Purchase Options

Avail customized purchase options to meet your exact research needs.

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Frequently Asked Questions

The key market players operating in the market are Wahl clipper, Xaomi Corporation, Braun, Panasonic Netherlands, Andis Company, Spectrum Brands Inc. (Remington), Babyliss Pro, Grundig, Gillete (P&G), Moser, Zhejiang Runwe Electric Appliance Co., Ltd.and others.

According to the Next Move Strategy Consulting, the size of the market is estimated to reach USD 672.6 million by 2030.

The adoption of sustainable materials creates future opportunity of the market.

The rising disposable income and expansion in urban population drives the growth of the market.

The availability of alternatives restraints the growth of the industry.

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