Thailand Power Bank Market

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Thailand Power Bank Market by Battery Capacity (Upto 5000 mAh, 5001-10000 mAh, 10001-20000 mAh, Above 20000 mAh), by Battery Type (Lithium-ion (Li-ion) and Lithium-Polymer (Li-Po)), by Portability (Mini Power Banks, Compact Power Banks, and Larger High Capacity Power Banks), by Charging Technology Type (MagSafe or Wireless Charging Support and Standard Charging Support), by Number of Ports (1 to 2 Ports, 3 to 5 Ports, and More than 5 Ports), by Design (Standard Power Banks and Rugged Power Banks), by Display technology (Power Banks with Display Technology and Power Banks without Display Technology), by Compatibility (Universal Power Banks and Device Specific Power Banks), by Power Output (Less Than 15W, 15W-65W, 66W-200W, and More than 200W), and by Distribution Channel (E-commerce Or Online and Offline) – Opportunity Analysis and Industry Forecast, 2024 – 2030

Industry: Retail and Consumer | Publish Date: 03-Dec-2024 | No of Pages: 80 | No. of Tables: 132 | No. of Figures: 97 | Format: PDF | Report Code : RC1503

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Market Definition

Thailand Power Bank Market size was valued at USD 40.99 million in 2023, and is predicted to reach USD 48.76 million by 2030, with a CAGR of 2.1% from 2024 to 2030.

The power bank industry is dedicated to designing, manufacturing, and distributing portable charging devices. These devices, typically equipped with lithium-ion or lithium-polymer batteries, are engineered to store electrical energy and provide on-the-go charging for many portable electronic devices such as smartphones, tablets, digital cameras, and laptops. The industry has evolved rapidly, responding to the increasing reliance on mobile devices and the consequent need for portable power solutions.

The advantages of power banks are numerous and significant. Their primary benefit lies in their portability, allowing users to charge electronic devices without a stationary power source. This feature mainly benefits people who travel frequently or engage in outdoor activities. Moreover, power banks are designed to be compact and lightweight, enhancing their convenience.

Additionally, modern power banks are available in various capacities, enabling them to store enough energy to charge multiple devices or provide several charges to a single device, which is especially useful during extended periods away from traditional power sources. However, the environmental impact of these devices, particularly the production and disposal of lithium batteries, is a concern, necessitating proper recycling and disposal methods to minimize their ecological footprint.

Growing Investments in Thailand’s Electronics Sector Fuels the Power Bank Market Growth

A key driver for the power bank market is the surge in investment within Thailand's electronics sector. In the first half of 2021, the industry witnessed a significant boost, with 77 projects attracting a total investment of USD 1.8 billion.

This substantial influx of capital demonstrates a keen interest in propelling technology and innovation within the Thai electronics sector. This investment trend suggests that the Thai market is poised to see advancements in power bank technology, responding to the global demand for more efficient and high-capacity charging solutions.

Growing Online Retail Sales Boosts Power Bank Market Expansion

The online retail sales growth in Thailand is another pivotal factor boosting the power bank market. The Thai e-commerce market is projected to grow by 1.8% in 2023, contributing to a global growth rate of 8.7% in the same year.

Notably, the electronics segment significantly contributes to this growth, accounting for 23.8% of the Thai e-commerce revenue. This prevalence of electronics in online retail indicates a strong consumer preference for purchasing electronic products, including power banks, through digital platforms.

Environmental Challenges Restricting Power Bank Market Growth

The growth of the power bank market is being hindered by its environmental impact, primarily stemming from the production and disposal of lithium batteries. The manufacturing process of lithium-ion batteries involves toxic metals and significant energy consumption, leading to greenhouse gas emissions.

Innovations in Battery Technology to Create Future Market Prospects for Power Banks

Growing technological innovations in battery technology, particularly with the development and incorporation of graphene batteries is poised to create ample opportunities for the power bank market in the future. Graphene, known for its superior conductivity exceeding that of copper, is emerging as a revolutionary material in the field of energy storage and transmission. The application of graphene in power bank technology significantly enhances their potential, distinguishing them from traditional lithium-ion counterparts. Graphene-based power banks demonstrate a markedly extended lifespan, a pivotal attribute for consumer electronics.

This technological evolution is not only expected to elevate the performance standards of power banks but also introduces an element of sustainability and cost-effectiveness. The integration of graphene batteries is thus not merely an advancement in battery technology, but also represents a paradigm shift in the power bank market, setting new benchmarks for efficiency, sustainability, and user convenience.

Competitive Landscape

The Thailand Power Bank industry includes several market players such as Anker Innovations Co. Ltd., Xiaomi Corporation, Samsung Electronics Co., Ltd., Guangdong Oppo Mobile Telecommunications Corp., Ltd. (Realme, OnePlus), Lenovo Group Limited, Zagg Inc. (Mophie), Belkin International, Inc., Ambrane Thailand Pvt Ltd., Baseus, Veger Power Inc.

Thailand Power Bank Market Key Segments

By Battery Capacity

  • Up to 5,000 mAh

  • 5,001 to 10,000 mAh

  • 10,001 to 20,000 mAh

  • Above 20,000 mAh

By Battery Type

  • Lithium-Ion (Li-Ion) 

  • Lithium-Polymer (Li-Po)

By Portability

  • Mini Power Banks

  • Compact Power Banks

  • Large High-Capacity Power Banks

By Charging Technology Type

  • Magsafe or Wireless Charging Support

  • Standard Charging Support

By Number of Ports

  • 1 to 2 Ports

  • 3 to 5 Ports

  • More than 5 ports

By Design

  • Standard Power Banks

  • Rugged Power Banks

By Display Technology

  • Power Banks with Display Technology

  • Power Banks without Display Technology

By Compatibility

  • Universal Power Banks

  • Device-Specific Power Banks

By Power Output

  • Less than 15W

  • 15-65W

  • 66 to 200W

  • More than 200W

By Distribution Channel

  • E-commerce or Online

  • Offline

Key Players

  • Anker Innovations Co. Ltd.

  • Xiaomi Corporation

  • Samsung Electronics Co., Ltd.

  • Guangdong Oppo Mobile Telecommunications Corp., Ltd. (Realme, OnePlus)

  • Lenovo Group Limited

  • Zagg Inc. (Mophie)

  • Belkin International, Inc.

  • Ambrane India Pvt Ltd.

  • Baseus

  • Veger Power Inc.

REPORT SCOPE AND SEGMENTATION:

Parameters

Details

Market Size in 2023

USD 40.99 Million

Revenue Forecast in 2030

USD 48.76 Million

Growth Rate

CAGR of 2.1% from 2024 to 2030

Analysis Period

2023–2030

Base Year Considered

2023

Forecast Period

2024–2030

Market Size Estimation

Million (USD)

Growth Factors

  • Surge in investment in the country's electronics industry fuels market growth.

  • The rise in online retail transactions boosts market expansion.

Companies Profiled

10

Market Share

Available for 10 companies

Customization Scope

Free customization (equivalent up to 80 working hours of analysts) after purchase. Addition or alteration to country, regional, and segment scope.

Pricing and Purchase Options

Avail customized purchase options to meet your exact research needs.

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Frequently Asked Questions

According to the report published by the Next Move Consulting, the Thailand Power Bank market business is expected to hit at $48.76 million (USD) by 2030.

The Thailand Power Bank industry includes several market players such as Anker Innovations Co. Ltd., Xiaomi Corporation, Samsung Electronics Co., Ltd., Guangdong Oppo Mobile Telecommunications Corp., Ltd. (Realme, OnePlus), Lenovo Group Limited, Zagg Inc. (Mophie), Belkin International, Inc., Ambrane Thailand Pvt Ltd., Baseus, Veger Power Inc.

The Thailand Power Bank market share is segmented on the basis of battery capacity, battery type, portability, charging technology type, number of ports, design, display technology, compatibility, power output, and distribution channel.

The expansion of Thailand's power bank market is linked to a surge in investment in the country's electronics industry and the rise in online retail transactions.

Impact of low-quality products poses a considerable obstacle to the power bank market.

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